The first thing you do is select the specific keywords where you want to position in Facebook, Google, or Instagram. Then, the ball’s on our court. We will write great copy for your products or service, so your potential clients know exactly why you’re the best at this arena. Clients looking for what you provide will see your ad among their top searches.
Every time a user clicks on the link and enters your site, you’ll pay, and the amount will depend on the popularity of the keyword and what you’re willing to spend, among other factors. Multiply this strategy by as many keywords as your site has, and you have a pay-per-click campaign!