2016年にデジタルマーケティングの階段を登る方法

ここ数年で、デジタル マーケティングは電子商取引から、業界内でブランド名を作成するためのプラットフォームへと移行しました。

Here are seven digital marketing predictions that will help you climb the ladder in 2016.

コンテンツマーケティングの力

With the rise of デジタルマーケティング、コンテンツマーケティング companies generate 67% more profit than others. There is no turning back to old-school ways of marketing your business idea or product, as the content is king!

Here are ten surprising content marketing statistics you must know!

マーケティング分析に注目する

There are several analytical tools used by marketing gurus to analyze their ranking on different platforms. Analytics is here to stay and bloom exponentially. It has been predicted that in 2015, the expenditure on marketing analytics is about to rise by 60%. This will help companies make good use of the data available online.

「やり方」ビデオ

Creating videos can be the best way to market your product as viewing the product, and its features make consumers feel more confident in their purchase decision. Therefore, now most brands have started focusing on videos instead of just text.

ワンツーワンマーケティング

To attract more consumers, you have to focus on how to meet all the required needs of the customers. Once done right, it helps customers establish a personable bond with the brand.

何か新しいもの

今こそ、従来のあらゆる手法を捨て、ブランドの視点をストーリーテリングで伝える時です。顧客を惹きつけるには、ストーリーテリングと動画を組み合わせ、顧客を満足させるだけで十分です。

偉大なストーリーテラーによるマーケティングの名言5選

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標的型キャンペーンの増加

It has been observed that targeted campaigns happen to be two times more effective than non-targeted ones. The internet is full of consumer data were retargeted display ads attract more customers to search for their products. Hence, businesses are focusing on creating new targeting strategies.

オンライン広告

There has been an unexpected rise of 45% in the mobile ad industry whereas a 10%   increase is expected to be seen in the internet advertising industry next year. Make use of this golden opportunity and advertise your brand online this coming year!