Inteva Products is a global automotive supplier known for engineering excellence across interior systems, closure mechanisms, electronics, and motors. With deep industry roots and a culture focused on innovation and sustainability, the company required a modern digital platform to reflect its evolving priorities and global impact.
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Desafío
El sitio web anterior de Inteva contenía contenido valioso, pero carecía de claridad, estructura y diseño moderno. Los visitantes tenían dificultades para navegar por el catálogo de productos, conocer las oportunidades profesionales o comprender el compromiso de la empresa con los valores comunitarios y ambientales. El reto consistía en reorganizar y mejorar el sitio para que fuera útil tanto para usuarios técnicos como para un público más amplio.
Solución
We partnered with Inteva to redesign and replatform their website with a focus on clarity, structure, and user intent. From highlighting cutting-edge materials to showcasing their strong community ethos, the new site is built for discovery, recruitment, and storytelling.
Community & Culture Reformulamos la sección "Cultura corporativa" en una sección más amplia. Community focus—highlighting Inteva’s internal values, employee development, social impact, and sustainability initiatives.
Product-Centric Navigation Se crearon páginas de producto detalladas con desgloses claros de tecnologías, materiales y capacidades. Se organizaron subpáginas relacionadas para reflejar las familias de productos y los casos de uso, creando una experiencia fluida para los profesionales del sector.
Careers & Growth Opportunities Creó un Careers que enfatiza el entorno impulsado por valores de Inteva, los beneficios y las oportunidades de empleo global, invitando a los nuevos talentos a explorar roles y postularse directamente.
Global Presence Visuals Integrated an interactive locations overview to reinforce Inteva’s scale, but kept it balanced to avoid overwhelming the primary storytelling.
Scalable Content Management Se implementó un backend flexible de WordPress, lo que permite al equipo administrar fácilmente las actualizaciones de noticias, prensa, compromisos ESG y datos de productos.
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Resultados
Clearer Product Discovery:Los ingenieros y compradores ahora pueden explorar fácilmente tecnologías e innovaciones de materiales en páginas de productos estructuradas e informativas.
Stronger Community Message: Visitors gain a better sense of who Inteva is—from values to culture—through a more human, community-focused narrative.
Modern Career Portal: Enhanced focus on recruitment helps attract and retain talent.
Streamlined Structure:Un mapa del sitio moderno, una navegación intuitiva y una jerarquía de contenido organizada hacen que el sitio sea más fácil de navegar y mantener.
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Conclusión
El nuevo sitio web de Inteva Products es más que un rediseño: es una plataforma estratégica que cuenta la historia de la marca, muestra sus fortalezas tecnológicas e invita a la colaboración. Ya sea un cliente potencial, una persona que busca empleo o un colega del sector, la experiencia ahora refleja la calidad, la innovación y la integridad que definen las operaciones globales de Inteva.
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