Redesigning with Purpose: The Live Like Rylee Website

Live Like Rylee

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Background

Live Like Rylee is a nonprofit organization dedicated to spreading kindness and supporting youth mental health initiatives in memory of Rylee, whose legacy continues to inspire countless individuals. As the organization grew, the need for a more impactful and user-friendly digital presence became clear.

Challenge

The original website didn’t effectively reflect the heart or mission of the organization. Visually outdated and lacking a cohesive structure, the site struggled to communicate its message, engage supporters, or facilitate donations—one of the organization’s key goals.

Solution

Our goal was to design a modern, compassionate digital space that honored Rylee’s legacy while making it easier for the organization to connect with its community and raise funds. Here’s what we delivered:

1. Emotive, Purpose-Driven Design

The new site design strikes a balance between heartfelt storytelling and usability. We used uplifting visuals, clean layouts, and gentle color palettes to reflect the spirit of kindness and community at the core of the organization.

2. Donation Functionality

A key addition was a dedicated donation section, seamlessly integrated into the site. This allows visitors to easily contribute, whether one-time or recurring, helping support the nonprofit’s mission and growth.

3. Improved Site Architecture

We simplified navigation and restructured the content so that visitors can quickly learn about Rylee, understand the mission, and find ways to get involved—from events to mental health resources.

4. Mobile Optimization and Accessibility

Ensuring the site worked well across all devices was critical. The redesign prioritized responsive layouts and accessibility best practices, making the site welcoming and inclusive for all users.

5. Scalable Platform for Future Growth

The website was built to be easy for the team to maintain, update, and expand—whether adding new programs, blog posts, or donation campaigns.

Results

The launch of the new Live Like Rylee site marked a meaningful step forward in the organization’s journey:

  • Increased Engagement: Visitors now experience a site that feels emotionally resonant and easy to navigate.
  •  Streamlined Donations: The new platform makes supporting the cause intuitive and secure.
  • Enhanced Trust and Credibility: The updated design and structure help reinforce professionalism and inspire confidence in supporters.
  • Positive Feedback: The client and their community shared overwhelmingly positive reactions to the look and functionality of the new site.

Conclusion

The Live Like Rylee website redesign proves that even simple, heartfelt updates can have a powerful impact. With a clean design and thoughtful user experience, the organization now has a digital space that honors Rylee’s memory, supports its mission, and enables growth.

 

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