10 dicas de marketing digital para empresas em Stuart, Flórida

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Para um pequeno empresário em Stuart, Flórida, com uma loja física, muitas vezes se sente ameaçado com a ausência de clientes porque nenhum cliente significa nenhuma venda.

At such dire times, one desperately needs some expert advice to turn things around, even if it’s just a single piece of advice that could be applied immediately to improve the worsening conditions. Luckily, we have collected not one, but 10 pieces of excellent advice for this exact purpose.

Nomes renomados em varejo, branding e marketing foram abordados para responder a esta pergunta:

“What first step should the retailers take to advertise better their brick-and-mortar store?”

Suas respostas foram repletas de insights e dicas, que compilamos ordenadamente neste post para seu uso. Escolha qualquer uma dessas dez dicas, coloque-a em ação e testemunhe o aumento do número de clientes em sua loja.

Aqui estão dez dicas de marketing digital para empresas em Stuart, Flórida:

1. Provide Incentive to People to Visit Your Store

Por que as pessoas devem deixar todas as outras opções e visitar sua loja? Dê a eles uma razão convincente para dizer não aos outros e sim a você. Isso pode ser feito por meio da organização de eventos exclusivos que podem hospedar edições limitadas ou da introdução de vouchers e vendas online de itens que só podem ser aproveitados por clientes que entram.

1. Give Customers a “Wow” Experience

These days, you will find a tough competition in the market. Thousands, if not millions, of other brands, will be selling the same product as yours in every price range. In few decades, we have entered the age where the sales are not down because of the scarcity of items but because of their abundance. People have so many options for the same product. To make your product standout from the crowd, you have to focus on your selling strategy. Make your products attractive. Give people a comfortable and memorable experience.

1. Focus On Small

It’s not necessary that you use huge amount of money to enhance the charm of your products. Just focus on details. Don’t run for quantity, instead, improve the quality. People like to pay for quality, not for the useless glitters.

1. Keep Your Research Up-To-Date

Nunca subestime o poder de uma extensa pesquisa. Há muitas áreas que precisam de pesquisa: estoque, vendas, a forma como os concorrentes estão trabalhando, os padrões de compra dos clientes, as novas tendências do mercado e a lista continua.

1. Instill Urgency in Customers

One sure way to increase sales is instilling a sense of urgency in customers. Give them a limited time frame to avail big discounts on products. For example, in holiday seasons when people are pressed for time and want to do more in less time, you can introduce packages for special deals that bundle two or more complementing products like discount on buying bread and eggs together, pampers and cereal together, and washing powder with surface cleaner. Or use seasonal sales, like winter clearance sales, to motivate customers to shop for limited time offers.

1. Prioritize the Locale Trends

It’s a sure fail way to ignore local customers and communities while marketing your products. Be aware of the local communities around you and target their exclusive needs. It’s best to do marketing for all local communities while focusing mainly on those who are large in population.

1. Introduce Shoppingtainment

Introduce minor and major events in your store on a monthly or weekly basis, as per your requirement and convenience. For example, a major event can be a promotion sale for some particular products like organizing a book event, fashion event, or cooking event. It can be anything that will attract a large batch of customers. A minor event can focus on some particular day of the week, like Sunday deals or weekend deals.

1. Make Your Products Unique

Don’t just rely on playing the small business game. Use your time to add creativity in your product. The more creative and easy to use your service or product will be, the more customers will come after it.

1. Bridge Online With Offline

Atividades digitais eficazes desempenham um papel vital no aumento do tráfego de pedestres para suas lojas. Invista em métodos como um bom localizador de lojas, avaliações on-line de produtos na loja, plano de SEO e conteúdo on-line envolvente e bem informado.

1. Conjure a Compelling Story

Crie uma ótima história visual para seus produtos e serviços. Torne sua história relacionável com os clientes, que puxará suas cordas do coração suavemente e os levará a compras impulsivas.

Se precisar de ajuda com Marketing Digital em Stuart, Flórida. A Bright Vessel é uma empresa de marketing digital de serviço completo que mostrará como prosperar online.